Own the Night!

Ball Gowns

A formal ball gown is a big investment for women who want to make an impression at a special occasion.

A variety of sleek silhouettes on a bias cut emphasize the trends of the season while ensuring your potential to make an impression. Ball gowns come in a few different styles, and this season is all about classic beauty that calls to mind the gorgeous delicacy of the nineteen-thirties and forties - finding ways to indulge our taste for the decadent amidst an economic recovery.

Bias cuts and sleek silhouettes give this season's trendiest ball gowns distinction. Evoking fluidity, movement, change, and hope, the cuts can be flirty or serious, but on the whole trend toward a classic appearance. Think of the great film icons and the current runway trends when selecting your ball gown, and remember that accessorizing is one of the most important ways in which you can show the world that this isn't just about the dress - it's about the occasion as well. Pick tasteful jewelery which compliments your attire and you're sure to make a lasting impression on everyone else in the room.

Couple your perfect dress with a signature shoe - this is where you can go a little wild, and if you happen to see the perfect heel on display before you find the dress don't be afraid of buying it - then finding a dress with the soul to match. Of course, you need to make sure you can dance in those shoes - what's the use of going to a ball in the perfect stilettos if all you do is stab your Prince Charming in the foot five minutes out?

There's nothing like good detail work to show the world the investment you've made in your ball gown, and while shimmery fabrics and well-designed tailoring can do the trick on a regular piece of clothing, when it comes to ball gowns every girl should be eager to pull out all the stops. This is the time to indulge in heavy beading, feathers, patterned lace, and formal elegance. These indulgent details will make you feel all the more elegant for having them, and you'll soon find that this elegance reflects itself in your bearing and manner while enjoying your ball.

A column-shaped gown will emphasize the beauty in those with fewer curves, while one of the new favorite shapes for the more flirtatious crowd is the cupcake dress. These playful ensembles let you show off how fun and playful you can be while still retaining the dignity of a formal occasion. Full skirts create a wide, sweeping path, perfect for the diva strutting her stuff in front of her friends (and frenemies - not that you have any!). If you have any doubt about whether a dress flatters your body or not, take a friend along to check them out and be sure to ask an impartial judge (like the tall, well-muscled cutie you passed at the record store and who just happened to turn up in the dress shop as well?) what he thinks of your latest find. You might be surprised at his opinion!

When trying out ball gowns, think of the music, the company, and the impression you want to create. Be the princess at the top of the staircase, flash your best papparazzi smile, hear the clicks and shutters of the page-six photographers as you walk down the red carpet to the front of the ballroom. Your ball gown should bring out the best in your personality and your sense of style while showing you off to your best potential - after all, a ball doesn't come along every weekend! (Or at least not for most of us!)

For drama, bring out sparkles and blunt reds, blues, and blacks, while lighter colors such as pink can create a softer look that will have everyone staring, no matter what part of the ball you grace with your presence. A ball gown is the ultimate definition of romance and possibility, and by considering the options open to you with plenty of time to weigh the benefits of each, you'll soon find that you've narrowed your choices to that perfect ball gown - the one that makes you feel as light as a feather and as delicate as any heroine of a bodice-ripping romance novel. Throw in a little modern sass and you've got a winning combination of personality, style, drama and star quality.

While most ball gowns are solid colors, texture comes into play here more than in any other category of styles. The feathers, sequins, and punky details are key in this year's most fashionable dresses, and while pinks and yellows are unusual, they can make for an eye-catching (and heart-stopping) introduction to the ballroom floor.

No matter what the specifics, the perfect ball gowns will always make the wearer feel comfortable, sexy, classy, and gorgeous, and in general it's important that these qualities are what draw you to the garment you decide on. Some say fashion requires sacrificing comfort, but if a ball gown is a good fit for your form, taste and personality it will also make something in your heart flutter with anticipation, and once that happens, you'll know you've been hooked by the perfect gown.

  • Mac Duggal 25279I
    Mac Duggal 25279I

    Strapless Surprise Evening Dress by Ieena for Mac Duggal 25279I
    Available in 2 colors

  • Blush 11136
    Blush 11136

    Flower Print Detail Evening Gown by Blush 11136
    Available in 2 colors

  • Beside Couture BC1125D
    Beside Couture BC1125D

    Sumptuous Cascade Embellished Ball Gown by Beside Couture BC1125D
    Color: Ivory/Antique Silver

  • Ellie Wilde EW117072
    Ellie Wilde EW117072

    Sleeveless evening gown with plunge by Ellie Wilde EW117072
    Color: Light Blue

  • Lara 32940
    Lara 32940

    Textured Evening Gown by Lara 32940
    Available in 2 colors

  • Sherri Hill 50233
    Sherri Hill 50233

    Regal Dreams Plunging Evening Dress by Sherri Hill 50233
    Available in 3 colors

  • Sherri Hill 51008
    Sherri Hill 51008

    Crystal Enchantment Two-Piece Evening Dress by Sherri Hill 51008
    Available in 7 colors

  • Mac Duggal 25221I
    Mac Duggal 25221I

    Decadent Drop Waist Evening Dress by Ieena for Mac Duggal 25221I
    Color: Red

  • Ellie Wilde EW117170
    Ellie Wilde EW117170

    Tuck-textured strapless gown with panache by Ellie Wilde EW117170
    Available in 2 colors

  • Mac Duggal 25201I
    Mac Duggal 25201I

    Elegant Pleated Evening Dress by Ieena for Mac Duggal 25201I
    Color: Nude/Black

  • Madison James 17240
    Madison James 17240

    Sparkling Simplicity Shimmer Evening Dress by Madison James 17240
    Available in 5 colors

  • Mori Lee 99121
    Mori Lee 99121

    Effervescent Ruffled Dream Evening Gown by Mori Lee Paparazzi 99121
    Available in 2 colors

  • Faviana 7752
    Faviana 7752

    Dreamy sleeveless evening gown with posh pleating by Faviana 7752
    Available in 6 colors

  • Ellie Wilde EW117066
    Ellie Wilde EW117066

    Exuberant evening gown with appliques by Ellie Wilde EW117066
    Color: Periwinkle

  • Ashley Lauren 1139
    Ashley Lauren 1139

    Statuesque off-the-shoulder gown with flowing skirt by Ashley Lauren 1139
    Available in 8 colors

  • Sherri Hill 50346
    Sherri Hill 50346

    Floral Applique Evening Gown by Sherri Hill 50346
    Available in 2 colors

  • Madison James 17274
    Madison James 17274

    Flirty Feathered Dream Evening Gown by Madison James 17274
    Color: Light Blue

  • Terani 1622E1551
    Terani 1622E1551

    Chic Evening Gown by Terani 1622E1551
    Available in 2 colors

  • Ellie Wilde EW117070
    Ellie Wilde EW117070

    Petal-pretty formal set with lace by Ellie Wilde EW117070
    Available in 2 colors

  • Mori Lee 99101
    Mori Lee 99101

    Decadent Ruffles Ombré Evening Gown by Mori Lee Paparazzi 99101
    Available in 2 colors

  • Tony Bowls TB21603
    Tony Bowls TB21603

    Off-the-Shoulder Satin and Shimmer Evening Gown by Tony Bowls TB21603
    Available in 5 colors

  • Omur Ozer 57225
    Omur Ozer 57225

    Dreamy strapless gown with texture-rich detail by Omur Ozer 57225
    Available in 2 colors

  • Tarik Ediz 93112
    Tarik Ediz 93112

    Unforgettable Contrast Dream Evening Gown by Tarik Ediz Prom 93112

  • Ellie Wilde EW117058
    Ellie Wilde EW117058

    Strapless sweetheart formal with appliques by Ellie Wilde EW117058
    Available in 2 colors

  • Morrell Maxie 15446
    Morrell Maxie 15446

    Her Majesty illusion ballgown from Morell Maxie 15446
    Color: Navy

  • Sherri Hill 50599
    Sherri Hill 50599

    Two-Piece Lace and Floral Print Evening Gown by Sherri Hill 50599
    Color: Black/Multi

  • Madison James 17286
    Madison James 17286

    Fresh Floral Lace Evening Dress by Madison James 17286
    Available in 2 colors

  • Sherri Hill 50229
    Sherri Hill 50229

    Festive Gemstone Goddess Evening Gown by Sherri Hill 50229
    Available in 4 colors

  • Ellie Wilde EW117167
    Ellie Wilde EW117167

    Full-skirted off-the-shoulder formal set by Ellie Wilde EW117167
    Available in 2 colors

  • Tarik Ediz 92696
    Tarik Ediz 92696

    Rosette Enchantment Illusion Evening Gown by Tarik Ediz 92696
    Available in 3 colors

  • Mori Lee 99062
    Mori Lee 99062

    Radiant Dreams Halter Evening Gown by Mori Lee Paparazzi 99062
    Available in 2 colors

  • Morrell Maxie 15603
    Morrell Maxie 15603

    Brazen beaded three-quarter sleeve ballgown from Morell Maxie 15603
    Available in 2 colors

  • Sherri Hill 50976
    Sherri Hill 50976

    Captivating Jewel Plunging Evening Gown by Sherri Hill 50976
    Available in 2 colors

  • Ellie Wilde EW117162
    Ellie Wilde EW117162

    Strapless gown with sparkling stripes by Ellie Wilde EW117162
    Available in 2 colors

  • Johnathan Kayne 6034
    Johnathan Kayne 6034

    Hypnotic strapless striped ballgown from Johnathan Kayne 6034
    Available in 2 colors

  • Madison James 17299
    Madison James 17299

    Fairytale Floral Crisscross Evening Gown by Madison James 17299
    Color: Navy

  • Blush 5602
    Blush 5602

    Tonal Applique Evening Gown by Blush 5602
    Available in 2 colors

  • Janique W1376
    Janique W1376

    Strapless light and shadows gown with appliques by Janique W1376
    Available in 6 colors

  • Ellie Wilde EW117144
    Ellie Wilde EW117144

    Picture-perfect halter-style gown with pizazz by Ellie Wilde EW117144
    Available in 2 colors

  • Tony Bowls TB117391
    Tony Bowls TB117391

    Firework Decadence Draped Evening Gown by Tony Bowls TB117391
    Color: Black


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