New York Dress Logo Header
 
New York Dress Logo
(212) 594-3600
+Advance Search
spacer
spacer
 
Shop by Category
  • Ball Gowns
  • Bridesmaid Dresses
  • Christmas Dresses
  • Club Dresses
  • Cocktail Dresses
  • Evening Dresses
  • Formal Gowns
  • Graduation Dresses
  • Holiday Dresses
  • Homecoming Dresses
  • Mini Dresses
  • Mother of The Bride
  • New Years Eve Dresses
  • Pageant Dresses
  • Party Dresses
  • Print Dresses
  • Prom Dresses 2010
  • After Prom
  • Quinceanera Dresses
  • Special Occasions
  • Sweet 16
  • Summer 2010
  • Under $199
  • Shop by Designer
  • Aidan Mattox for Niteline
  • Alexia Admor
  • Allure Evening
  • Alyce Designs
  • Alyce BDazzle
  • Alyce Black Label
  • Alyce Cocktail
  • Alyce Evening
  • Alyce After Five Cocktail
  • Alyce Jean De Lys
  • Alyce Mother of the Bride
  • Alyce Prom 2010
  • Badgley Mischka
  • Basix
  • BG Haute
  • Boutique
  • Cassandra Stone
  • Cassandra Stone Caviar
  • Dave and Johnny
  • Ed Hardy
  • Fabulous
  • Faviana
  • Flip
  • GiGi
  • Hannah S
  • Interlude
  • Janique
  • Joli Prom
  • Jovani
  • Jovani Beyond
  • Jovani Cocktail
  • Jovani Evening and Prom
  • Jovani Homecoming
  • Jovani Mother of the Bride
  • La Femme
  • La Femme Dancing Stars
  • La Femme Cocktail
  • Landa
  • Lara
  • Mac Duggal Couture
  • Mac Duggal Prom
  • Mandalay
  • Mignon
  • Mon Cheri Montage
  • Mon Cheri Rina Di Montella
  • Mori Lee
  • Nicole Bakti
  • Nicole Miller
  • Night Moves by Allure
  • Panoply
  • Scala
  • Sean Collection
  • Sherri Hill
  • Studio 17
  • Terani
  • Terani Cocktail
  • Terani Evening
  • Tiffany Designs
  • Tiffany Print Dresses
  • Tiffany Quinceanera
  • Tony Bowls
  • Tony Bowls Cocktail
  • Tony Bowls Collection
  • Tony Bowls Evening
  • Tony Bowls LeGala
  • Tony Bowls Paris

  • spacer

    Jovani Mother of the Bride

    Jovani Mother of the Bride Dresses

    Jovani Mother of the Bride Dresses are perfect for feeling as special as the day you’ll share with your daughter. Elegant and refined, there is something to flatter every shape and figure. Jovani Mother of the Bride dresses offer a fantastic selection when you’re looking for the gown that will make you feel confident and gorgeous as you share this momentous occasion with family and friends.

    Jovani Mother of the Bride Collection Dresses

    When a precious daughter makes her way up the aisle, her mother’s duty is to look as beautiful as possible while she supports the next step in her child’s life. Look your best on your daughter’s special day with Jovani’s Mother of the Bride collection: a sexy, stylish line that plays on motifs of gothic elegance and classic film dramas to amass a selection of dresses that perfectly compliment the bride’s selection of a wedding gown.

    LOOK LIKE A CLASSIC, NOT A COUGAR

    Being the mother of the bride is an emotional time in any woman’s life, but with Jovani Mother of the Bride dresses you’ll find it’s easy to bring your personality and support for your daughter into your look for her wedding. Look trendy and well-put-together in dresses that compliment your form and show you off at your best for everyone to see. With long hems and well-cut v-neck bodices, Jovani Mother of the Bride dresses draw attention to how the wearer looks and carries herself, all the while staying on the right side of trendy.

    With looks that recall the glory days of Audrey Hepburn and other classic film stars, Jovani Mother of the Bride dresses show the best side of women who draw from this rich symbolic web. Images of wisdom and benevolence also come into play when considering the titles of numerous looks; “ and the dresses contains prints and patterns in both fabric and style which make for a delightful combination.

    As the trends turn dark and bold with autumn’s oncoming promise, it becomes clear that Jovanni has followed this movement toward the dramatic (echoed in both popular film and television series at the moment), and Jovanni mother of the bride dresses bring a sensational air to an engagement celebration, rehearsal dinner, or dress for the ceremony itself.

    Purchasing and wearing Jovani mother of the bride dresses demonstrates a brand of taste and stylistic maturity which should make any woman who wears one stand out as the inspiration behind the beautiful woman walking down the aisle in her wedding gown.

    PICKING A DRESS TO MATCH THE OCCASION

    Take your daughter’s wedding themes into account when selecting your Jovani mother of the bride dress, and choose colors which compliment instead of contrast with her choices for her own dress, the clothing worn by the bridal party, and the décor picked in order to provide the desired atmosphere. It can be difficult to find a dress within a specific collection to fit any kind of wedding, but with their rich colors and wonderful patterns, Jovani Mother of the Bride dresses can recall a look from any era, in any style.

    THE WAY TO WEAR YOUR HAIR

    As the Mother of the Bride, there is a great deal of emphasis put on your total look – and that includes hairstyle. It’s important to consider something that will emphasize your best features while drawing attention away from those parts of your appearance which you feel are not the most complimentary. A style which balances your dress is also importance – if you’re wearing a sheath, why not try something with a bit more life and body, while those who are wearing more flamboyant gowns might find that a classic, slick hairdo which leaves little to chance might be a great way to rein in their youthful energy.

    SEASONS IN THE SUN HAVE COME AND GONE

    With winter on its way out and summer nearly here, Jovani Mother of the Bride dresses – with few exceptions, are primarily aimed at a cool-weather season. Longer skirts prevail, while bodices are form-fitting. Bare shoulders, no doubt meant to be hidden beneath a glamorous coat, peek out from beneath beautifully styled beadwork.

    MEMORIES YOU’LL ALWAYS TREASURE

    Jovani demonstrates an intuitive understanding of the impact the seasons must have on each piece of work. These dresses thrive in the promise of the winter holidays, and special memories which are held dear by everyone who attends the wedding celebrations.

    Jovani’s Mother of the Bride dresses photograph well, offering simple backgrounds to the foreground of the happy faces in your daughter’s wedding photography. Why not use one of Jovani’s simple yet stylish and sexy gowns to make your daughter’s special day even more photogenic? The silhouettes in Jovani’s collection emphasize the positive aspects of your figure – whether they be slim waists, well-proportioned hips, or toned arms or legs. Jovani offers a great selection of shapes and sizes; enough so that any Mother of the Bride can expect to be able to find something here which will work for her daughter’s wedding celebrations.

    From the Spinning Delight Asymmetrical Evening Gown with Bow Detail to the Wonderous Happening Strapless Evening Gown, Jovani Mother of the Bride dresses are elegant and refined as well as hip and on the cutting edge of wedding fashion. The collection is rounded out by a small number of shorter cocktail dresses, and show-stopping sequined numbers which bring back the idea that while it’s definitely your daughter’s special day, that doesn’t mean you can’t look your best at all times too!

    Put your best face forward and let your friends and relatives see both your daughter’s special marital achievement, and the special glow which emanates from a proud mother who knows her child has found that special someone. Choose Jovani Mother of the Bride dresses for your daughter’s special wedding day celebrations.

    Jovani Mother of the Bride 14397
    $500.00
    Exotic Miss Evening Gown with Spaghetti Straps 14397
    Color: Brown/Multi
    Jovani Mother of the Bride 14401
    $500.00
    Orient Express Deep V-Neck Evening Gown 14401
    Color: Brown
    Jovani Mother of the Bride 15232
    $400.00
    Flawless Love Cocktail Dress with Lace 15232
    Available in 3 colors
    Jovani Mother of the Bride 151013
    $450.00
    Make a Day of It Asymmetrical Evening Gown 151013
    Color: Black/White
    Jovani Mother of the Bride 151312
    $750.00
    Gilded Glory Strapless Evening Gown 151312
    Color: Black/Gold
    Jovani Mother of the Bride 14469
    $700.00
    Exquisite Endeavor Strapless Evening Gown 14469
    Color: Cocoa
    Jovani Mother of the Bride 14334
    $550.00
    Epiphany of Glamour Strapless Evening Gown 14334
    Available in 4 colors
    Jovani Mother of the Bride 151308
    $500.00
    Decadent Dreams Chic Evening Gown 151308
    Available in 2 colors
    Jovani Mother of the Bride 14852
    $450.00
    Elegant Touch Cocktail Dress with Floral Detail 14852
    Available in 2 colors
    Jovani Mother of the Bride 14472
    $590.00
    It's All Right Here Modern Evening Suit 14472
    Available in 2 colors
    Jovani Mother of the Bride 14514
    $700.00
    Fancy Days and Nights Strapless Evening Gown 14514
    Color: Black
    Jovani Mother of the Bride 14600
    $400.00
    Intriguing Nights Draped Evening Gown 14600
    Color: Black
    Jovani Mother of the Bride 14614
    $460.00
    Opulent Dreams Ruffled Asymmetrical Cocktail Dress 14614
    Available in 3 colors
    Jovani Mother of the Bride 151093
    $640.00
    Bright Angel Strapless Evening Gown 151093
    Color: Gold
    Jovani Mother of the Bride 14916
    $500.00
    Larger Than Life Deep V-Neck Evening Gown 14916
    Available in 4 colors
    Jovani Mother of the Bride 15116
    $460.00
    Ethereal Amazement Cocktail Dress with Bolero 15116
    Color: Grey Blue
    Jovani Mother of the Bride 15189
    $400.00
    Only You Sheath Cocktail Dress 15189
    Available in 3 colors
    Jovani Mother of the Bride 15452
    $500.00
    Split Up Cocktail Dress with Sheer Bolero 15452
    Color: Dark Brown
    Jovani Mother of the Bride 151412
    $450.00
    Brighter Days Cocktail Dress with Flutter Detail 151412
    Available in 3 colors
    Jovani Mother of the Bride 15234
    $640.00
    Power Struggle Evening Gown with Bolero 15234
    Available in 5 colors
    Jovani Mother of the Bride 8210
    $600.00
    Get Ready to Rhumba Strapless Evening Gown 8210
    Available in 4 colors
    Jovani Mother of the Bride 151395
    $950.00
    Chic Perfection Strapless Evening Gown 151395
    Available in 3 colors
    Jovani Mother of the Bride 15457
    $500.00
    Lost in a Dream Evening Gown 15457
    Available in 7 colors
    Jovani Mother of the Bride 15859
    $800.00
    Entry Way Strapless Evening Gown 15859
    Color: Black/Vanilla
    Jovani Mother of the Bride 151309
    $500.00
    Episodes of Love Strapless Evening Gown 151309
    Color: Print
    Jovani Mother of the Bride 77700
    $700.00
    Smashing Heights Spaghetti Strap Evening Gown 77700
    Color: Yellow
    Jovani Mother of the Bride 80886
    $700.00
    Castle Glamour Evening Gown with Lace Detail 80886
    Available in 4 colors
    Jovani Mother of the Bride 151425
    $460.00
    Smoldering Dark Nights Cutout Evening Gown 151425
    Available in 3 colors
    Jovani Mother of the Bride 16010
    $3,000.00
    Blissful Awakening Strapless Evening Gown 16010
    Available in 5 colors
    Jovani Mother of the Bride 49030
    $750.00
    A Walk in the Clouds Strapless Evening Gown 49030
    Available in 3 colors
    Jovani Mother of the Bride 52161
    $500.00
    Roaring Affair Ruched Asymmetrical Evening Gown 52161
    Available in 4 colors
    Jovani Mother of the Bride 77608
    $750.00
    Independent Star Draped Evening Gown 77608
    Color: Black
    Jovani Mother of the Bride 151483
    $450.00
    Impossible Princess Strapless Evening Gown 151483
    Available in 9 colors
    Jovani Mother of the Bride 151453
    $450.00
    Sail Away Flutter Sleeve Cocktail Dress 151453
    Available in 3 colors
    Jovani Mother of the Bride 151454
    $500.00
    Rock Your Love Evening Gown 151454
    Color: Black/White
    Jovani Mother of the Bride 151484
    $450.00
    From This Moment Strapless Evening Gown 151484
    Available in 6 colors
    Jovani Mother of the Bride 151489
    $500.00
    Inspirational Affair Flutter Sleeve Evening Gown 151489
    Available in 3 colors
    Jovani Mother of the Bride 151499
    $460.00
    Absent Heart Glittering Evening Gown 151499
    Available in 4 colors
    Jovani Mother of the Bride 151536
    $2,400.00
    Gaze in Amazement Cap Sleeve Evening Gown 151536
    Color: Blue
    Jovani Mother of the Bride 151649
    $550.00
    Wrapped Up in Emotions Evening Gown 151649
    Available in 3 colors
    spacer