New York Dress - Designer Prom, Evening, and Cocktail Dresses
Chat Button
Customer Service Rating by LivePerson
spacer
spacer
 
Shop by Category
  • Ball Gowns
  • Bridal Dresses
  • Bridesmaid Dresses
  • Christmas Dresses
  • Club Dresses
  • Cocktail Dresses
  • Evening Dresses
  • Formal Gowns
  • Graduation Dresses
  • Holiday Dresses
  • Homecoming Dresses
  • Little Black Dresses
  • Mini Dresses
  • Mother of The Bride
  • New Years Eve Dresses
  • Pageant Dresses
  • Party Dresses
  • Print Dresses
  • Prom Dresses 2010
  • After Prom
  • Quinceanera Dresses
  • Special Occasions
  • Sweet 16
  • Summer 2010
  • Under $199
  • Wedding Guest Dresses
  • Shop by Designer
  • Aidan Mattox for Niteline
  • Alexia Admor
  • Allure Evening
  • Alyce Designs
  • Alyce BDazzle
  • Alyce Black Label
  • Alyce Bridesmaid
  • Alyce Cocktail
  • Alyce Evening
  • Alyce After Five Cocktail
  • Alyce Jean De Lys
  • Alyce Mother of the Bride
  • Alyce Prom 2010
  • Baccio
  • Badgley Mischka
  • Basix
  • BG Haute
  • Blush
  • Boutique
  • Cameron Blake
  • Cassandra Stone
  • Cassandra Stone Caviar
  • Dave and Johnny
  • Ed Hardy
  • Fabulous
  • Faviana
  • Flip
  • GiGi
  • Hannah S
  • Interlude
  • Janique
  • Joli Prom
  • Jovani
  • Jovani Beyond
  • Jovani Cocktail
  • Jovani Evening and Prom
  • Jovani Homecoming
  • Jovani Mother of the Bride
  • La Femme
  • La Femme Dancing Stars
  • La Femme Cocktail
  • Landa
  • Lara
  • Liz Fields
  • LM Collection
  • Lotus
  • Mac Duggal Couture
  • Mac Duggal Prom
  • Mandalay
  • Mignon
  • MNM Couture
  • Mon Cheri Montage
  • Mon Cheri Rina Di Montella
  • Mori Lee
  • Mori Lee Bridesmaid
  • Morrell Maxie
  • Nicole Bakti
  • Nicole Miller
  • Night Moves by Allure
  • Panoply
  • Pretty Maids
  • Scala
  • Sean Collection
  • Sentimental
  • Sherri Hill
  • Studio 17
  • Tadashi
  • Terani
  • Terani Cocktail
  • Terani Evening
  • Terani Suits
  • Tiffany Designs
  • Tiffany Print Dresses
  • Tiffany Quinceanera
  • Tony Bowls
  • Tony Bowls Cocktail
  • Tony Bowls Collection
  • Tony Bowls Evening
  • Tony Bowls LeGala
  • Tony Bowls Paris

  • spacer

    Summer Dresses

    Summer 2010 Dresses

    SUMMER DRESSES

    Summertime is a period of carefree spirit and relaxation, which of course means one needs easy, trendy, and enjoyable attire to go with ones lifestyle. Our assortment of summer silhouettes and design makes ones Summer wardrobe just a click away with great looking piece at fantastic prices. We have searched the New York market place for the hottest looks that can only be found with our connections and contacts in the fashion industry. Enjoy shopping and have a great Summer 2010!

    The weather is hotting up, and so is the style! A quick survey of this summer's dresses leads us to bold prints, tight but breezy cuts, quirky onsies, and classic style. In summer weather, almost anything goes, so this is the time to take advantage of freedom in design by expressing your inner suntanned beach goddess. Summer dresses come in all shapes and sizes, and everyone from the slimmest waif to the more substantial woman can expect to find a flattering style among the pieces available for the summer's collection.

    HEMS AND TRENDS: A CUT ABOVE THE REST

    As the temperature rises, so do hems, while necklines get lower and more risque. Arms are in, and well-toned muscles do credit to their owners by showing off a body that looks great both in and out of tasteful fabric prints. Sheer silhouettes and flouncy, bright looks bring you the best of what's hot while giving the more daring consumer the chance to test the waters.

    While summer means "bikini" to some, others find long, flowing dresses and tasteful hems that fall just above the knee to be the most flattering look for their body type. Cool takes on a whole new meaning as you strive to look effortless and breezy even though the heat may rise above 100F, because summer dresses stand for liberation and comfortable style more than anything else. Now's the time to be a little more adventurous in the hems and cuts of your dresses. Especially in warmer climates, it's OK to show a little more skin, and once you're really rocking a tan you can be confident in strapless summer dresses and flouncy high-hemmed frocks.

    Summer dresses come in a variety of lengths, and you should think about how often you're likely to need a dress before you make your purchase. Are you looking for a one-off investment dress for your best friend's wedding under the stars? How about a longer gown-style dress made from light, airy material that will help you keep cool even while you're looking hot? If you need a day to day dress for work, consider something with a little more length in the skirt and a more modest neckline. Party and evening summer dresses can have skirts cut as high as you're comfortable wearing, with necklines that plunge and dare your admirers to take a closer look.

    Backless dresses are also great for summer, since they let you show off your tan and keep cool at the same time! If you go this route, even tanning that prevents lines is a key - that's right ladies, it's time to lie down on your favorite beach chair with a good book and get an even tan across your back. Make sure to use sunscreen to prevent burning - splotchy red marks are hardly flattering, and neither is skin cancer.

    WHEN IT COMES TO COLOR, BE BOLD.

    Look for the best in the eighties styles that are experiencing a resurgence today; flashy patterns and form fitting fabrics can turn even the simplest cut into something daring and worthwhile. By experimenting with patterns and prints, you can find a dress that first your mood as well as your body type, and by keeping flattering colors in mind (remember, many people look a little different once they've been kissed by the sun) you can create a show-stopping look and turn up for a relaxing afternoon on the shore or ready for a party.

    ACCESSORIES, ACCESSORIES, ACCESSORIES

    Great shoes are a must this summer, but make sure your think about where you're going before you strap on those three-inch spike heels. They may look great, but if you're headed for a party on the beach you don't want to kill your sophisticated vibe by sinking up to your ankles in sand! Looking your best goes hand in hand (and foot in foot) with footwear that is functional and comfortable, and accessories that fit this kind of appearance are sure to cause a stir on the beach. For evening footwear, keep comfort in mind alongside style, and go for a shoe that turns heads without breaking ankles. Take to heart whether you have the practice required to walk in heels before you commit to something higher than you can carry off. A flat can be just as elegant as a heel in the right situations.

    If your ideal dress has a busy pattern, simplicity is key in accessorizing, while a solid color dress or demure print can handle a makeup, necklaces, earrings and bracelets that will really make your appearance pop. Don't overdo it on accessories, however, and remember Coco Chanel's advice on editing your look - it's never a bad idea to take one accessory off before you leave the house.

    TIPS FOR PICKING THE PERFECT SUMMER DRESS

    Try out a lot of styles before you commit to one dress. Remember that unlike dresses meant for one specific occasion, a summer dress can last you several months or, if you pick a classic style, even years! This means you don't have to limit yourself to just one dress, either - pick two or three!

    Above all, make sure your summer dress fits your occasion and personality, and gives you the chance to experiment with new looks. Put on your dress, relax, and enjoy the warm weather before fall makes these hot trends a distant memory!

    Dave and Johnny 5090
    $148.00
    Groovy Wonder Spaghetti Strap Halter-Style Cocktail Dress by Dave and Johnny 5090
    Color: Rainbow
    Boutique JEN
    $160.00
    Electrifying beautiful Cutout Mini Dress by Boutique JEN
    Color: Black
    Dave and Johnny 5192
    $148.00
    Intricate Affair Spaghetti Strap Cocktail Dress by Dave and Johnny 5192
    Color: White Print
    Boutique 888
    $135.00
    Seductive Hours Lace Cocktail Dress by Sentimental 888
    Available in 3 colors
    Dave and Johnny 5348
    $128.00
    Blast of Love Ruffle Cocktail Dress by Dave and Johnny 5348
    Available in 2 colors
    Morrell Maxie 293067
    $358.00
    Sleeveless Gown with Cutaway by Morrell Maxie 293067
    Color: Print
    Morrell Maxie 1002
    $318.00
    Relaxing Wrap Dress by Morrell Maxie 1002
    Color: Print
    Morrell Maxie 1003LH
    $318.00
    Wild Hot Nights Dress by Morrell Maxie 1003LH
    Color: Print
    Morrell Maxie 110206A
    $298.00
    Elegant Printed Geometric Dress by Morrell Maxie 110206A
    Color: Print
    Morrell Maxie 1303A
    $318.00
    Halter Neck Floral Gown With Diamond Waist by Morrell Maxie 1303A
    Color: Fuchsia
    Morrell Maxie 82205
    $298.00
    Criss Cross Printed Dress by Morrell Maxie 82205
    Color: Print
    Morrell Maxie 9371
    $238.00
    Multicolored Party Dress by Morrell Maxie 9371
    Color: Print
    Morrell Maxie 9495
    $198.00
    Gorgeous Strapless Party Dress by Morrell Maxie 9495
    Color: Turquoise
    Morrell Maxie AC110
    $318.00
    Glittering Bodice Bridal Gown by Morrell Maxie AC110
    Available in 2 colors
    Morrell Maxie 273641
    $218.00
    Floral Print Party Dress by Morrell Maxie 273641
    Color: Print
    Morrell Maxie 9165-4
    $318.00
    Ruched And Beaded Dress by Morrell Maxie 9165-4
    Available in 2 colors
    Morrell Maxie AH1357
    $398.00
    Strapless Bejeweled Dress by Morrell Maxie AH1357
    Available in 2 colors
    Morrell Maxie AH19127
    $358.00
    Diamond Encrusted Torso Gown by Morrell Maxie AH19127
    Color: Chartreuse
    Morrell Maxie AH78288
    $298.00
    Asymmetrical Cocktail Dress With Tulip Skirt by Morrell Maxie AH78288
    Color: Black/White Print
    Morrell Maxie CL9498
    $258.00
    Curvaceously Sexy Party Dress by Morrell Maxie CL9498
    Color: Turquoise
    Morrell Maxie DJ9100
    $258.00
    Fun and Frisky Animal Print Party Dress by Morrell Maxie DJ9100
    Color: White/Grey
    Morrell Maxie LC3761
    $258.00
    Bright Little Party Dress by Morrell Maxie LC3761
    Available in 2 colors
    Morrell Maxie AH1305
    $298.00
    Full Length Printed Gown by Morrell Maxie AH1305
    Color: Print
    Morrell Maxie LH1006B
    $298.00
    Stunning Beaded Floral Print Dress by Morrell Maxie LH1006B
    Color: Print
    Morrell Maxie AH1363
    $358.00
    Stunning Sleeveless Bridal Dress by Morrell Maxie AH1363
    Color: White
    Morrell Maxie B0255
    $298.00
    Funky Printed Dress Gown by Morrell Maxie B0255
    Color: Print
    Morrell Maxie B0526
    $278.00
    Asymmetrical Gown With Sparkles by Morrell Maxie B0526
    Available in 2 colors
    Morrell Maxie B0466
    $278.00
    Strapless Party Gown by Morrell Maxie B0466
    Available in 3 colors
    Morrell Maxie BH0039
    $318.00
    Ethereal Layered Sheath Dress by Morrell Maxie BH0039
    Available in 2 colors
    Morrell Maxie B0186
    $298.00
    Long Sheath Gown by Morrell Maxie B0186
    Color: Print
    Morrell Maxie AH1310A
    $438.00
    Blue Strapless Floral Printed Dress by Morrell Maxie AH1310A
    Color: Print
    Morrell Maxie AH19029
    $398.00
    Vision of Elegance Gown by Morrell Maxie AH19029
    Available in 2 colors
    Morrell Maxie B0459
    $298.00
    Simply Classic Plunging Dress by Morrell Maxie B0459
    Available in 2 colors
    Morrell Maxie B0463
    $338.00
    Asymmetrical Wedding Dress with Sparkles and Sash by Morrell Maxie B0463
    Color: White
    Morrell Maxie B0469
    $318.00
    Dramatic Formal Gown by Morrell Maxie B0469
    Color: Red
    Morrell Maxie CL9381
    $298.00
    Sleeveless Party Dress With Sparkling Bands by Morrell Maxie CL9381
    Available in 2 colors
    Morrell Maxie D8049
    $258.00
    Animal Print Ruffle Party Dress by Morrell Maxie D8049
    Color: Print
    Morrell Maxie LE1331
    $338.00
    Asymmetrical Ruched Bridal Gown by Morrell Maxie LE1331
    Color: White
    Morrell Maxie LH0501
    $318.00
    Summertime Dinner Party Floral Dress by Morrell Maxie LH0501
    Color: Print
    Morrell Maxie LH0792
    $258.00
    Neon Pattern Dress by Morrell Maxie LH0792
    Color: Print
    spacer