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Formal Gowns

If you have a style icon you have in mind, channel that in one of our formal gowns. An impeccable formal gown draws inspiration from classic styles.

That is where you come in. Add your personal twist to our formal gowns.

Know what kind of event you’re attending and if there is a dress code or not. Think about silhouettes that fit the occasion and start browsing to your heart’s content. Formal events often have a specific dress expectation for their guests, and you want to be the belle of the ball while still maintaining the proper decorum. Be confident in your formal gown and make rounds at the event. Let your beautiful evening gown carry you through the night.

Formal gowns are generally full length. If you would like a less traditional hemline, look for dresses that are hi-low, where the front hem is shorter than the hemline on the back of the dress. Think of trains on dresses to add some drama. Another option is to choose a dress with a traditional floor-length hem that has a sexy high side slit to add a little flair. When shopping, keep in mind that a floor-length hemline distinguishes formal gowns from cocktail dresses or club dresses.

An invitation to a black tie dinner doesn’t necessarily mean you are attending a conservative event. You don’t always have to stick to black, darling.

To spice up your formal look, consider a dress with an interesting neckline. A high, jeweled neckline creates a striking effect and is a great showcase for brilliant earrings or a sophisticated up-do. A deep plunging neckline adds a touch of drama and sexiness to a formal dress. For a traditional, yet exciting, look, choose a sweetheart neckline that accentuates your figure and leaves room for an elegant necklace. Choosing a halter neck creates a breathtaking frame for your radiant face and would be perfect if you’re attending a more conservative event. The neckline of your dress is perhaps the first thing people see, so choose something that reflects the image you want to portray.

Now to color! Choose colors that bring out the glow in your skin and the sparkle in your eyes. If you’re fair-skinned, avoid wearing all white as it may create a washed-out look. However, choosing pastel lavender or soft blue will make your complexion appear delicate and pretty. Yellow tones are usually less flattering on dark-skin, so if you have dark skin you may consider choosing rich colors such as blue, gray, or navy, or even a vibrant, shocking color like dramatic red or pink.

Likewise, carefully consider the fabric and cut of your dress. An A-line dress flatters every figure, but other dress shapes and cuts will allow you to accentuate your best features. Hourglass-shaped dresses draw attention to a perfect figure and, paired with a mermaid-style skirt, can create a stunning ensemble.

  • Tarik Ediz 50042
    Tarik Ediz 50042
    (5)

    Jazzy off-the-shoulder gown with ruffles by Tarik Ediz 50042
    Available in 2 colors

    $438
  • Lara 33212
    Lara 33212

    Strapless Gown with Wispy One Shoulder Overlay by Lara 33212
    Color: Silver

    $738
  • Alyce 27170
    Alyce 27170
    (1)

    Breezy illusion beaded mermaid from JDL by Alyce Paris 27170
    Available in 4 colors

    $358
  • Clarisse 4862
    Clarisse 4862
    (1)

    Ruched Evening Gown by Clarisse 4862
    Available in 2 colors

    $450
  • Terani 1712E3652
    Terani 1712E3652

    Ornamental long-sleeve embroidered belted ballgown from Terani 1712E3652
    Available in 3 colors

    $968
  • Milano Formals E2046
    Milano Formals E2046
    (2)

    Off-the-Shoulder Ruched Evening Gown by Milano Formals E2046
    Available in 2 colors

    $248
  • Lara 33228
    Lara 33228
    (1)

    Decorative Long Sleeve Pleated Gown by Lara 33228
    Color: Mauve

    $578
  • Nina Canacci 7369
    Nina Canacci 7369
    (2)

    Halter Seduction Contrasting Evening Dress by Nina Canacci 7369
    Available in 2 colors

    $198
  • Alyce 27173
    Alyce 27173

    Bewitching draped gown from JDL by Alyce Paris 27173
    Available in 3 colors

    $390
  • Lara 32946
    Lara 32946
    (1)

    Tonal Sparkling Evening Gown by Lara 32946
    Color: Blush

    $658
  • Saiid Kobeisy RE3157
    Saiid Kobeisy RE3157

    Refined long-sleeve peplum gown from SK by Saiid Kobeisy RE3157
    Available in 2 colors

    $1,530
  • Saiid Kobeisy RE3172
    Saiid Kobeisy RE3172

    Dramatic lengthy peplum gown from SK by Saiid Kobeisy RE3172
    Available in 3 colors

    $1,830
  • Saiid Kobeisy RE3156
    Saiid Kobeisy RE3156

    Maiden sleeveless ruffle gown from SK by Saiid Kobeisy RE3156
    Available in 3 colors

    $1,530
  • Saiid Kobeisy RE3171
    Saiid Kobeisy RE3171

    Victorian corset illusion gown from SK by Saiid Kobeisy RE3171
    Available in 3 colors

    $1,410
  • Saiid Kobeisy RE3155
    Saiid Kobeisy RE3155

    Magical fluted sparkle gown from SK by Saiid Kobeisy RE3155
    Available in 2 colors

    $1,860
  • Saiid Kobeisy RE3183
    Saiid Kobeisy RE3183

    Rosette print hi-lo ballgown from SK by Saiid Kobeisy RE3183
    Available in 3 colors

    $1,680
  • Saiid Kobeisy RE3189
    Saiid Kobeisy RE3189

    Starlet glossy ruffle gown from SK by Saiid Kobeisy RE3189
    Available in 4 colors

    $1,440
  • Saiid Kobeisy RE3185
    Saiid Kobeisy RE3185

    Prom queen sequin gown from SK by Saiid Kobeisy RE3185
    Available in 3 colors

    $1,740
  • Saiid Kobeisy RE3190
    Saiid Kobeisy RE3190

    Luminous strapless overskirt gown from SK by Saiid Kobeisy RE3190
    Available in 3 colors

    $1,710
  • Saiid Kobeisy RE3197
    Saiid Kobeisy RE3197

    Printed scalloped multicolored gown from SK by Saiid Kobeisy RE3197
    Color: Black

    $1,680
  • Faviana S8002
    Faviana S8002

    Spicy Off the Shoulder Gown with Circular Flounce Sleeves by Faviana S8002
    Available in 3 colors

    $338
  • Alyce 27134
    Alyce 27134

    Beauteous sleeved A-line gown from JDL by Alyce Paris 27134
    Available in 4 colors

    $350
  • Primavera Couture 9713
    Primavera Couture 9713
    (41)

    Divinely designed gown with sheer layering by Primavera Couture 9713
    Available in 7 colors

    $399
  • Alyce 27113
    Alyce 27113

    Exquisite lacy sleeved gown from JDL by Alyce Paris 27113
    Available in 3 colors

    $368
  • Clarisse 3000
    Clarisse 3000
    (1)

    Lace-layered strapless evening gown with easy elegance by Clarisse 3000
    Available in 4 colors

    $278
  • La Femme 23449
    La Femme 23449

    Applique Detail Evening Gown by La Femme Evening 23449
    Color: Pink/Gray

    $598
  • La Femme 23244
    La Femme 23244

    Applique and Ruching Evening Gown by La Femme Evening 23244
    Available in 3 colors

    $438
  • La Femme 24926
    La Femme 24926

    Lace and Shining Evening Gown by La Femme Evening 24926
    Available in 3 colors

    $598
  • La Femme 23435
    La Femme 23435

    Long-Sleeved Lace and Ruched Evening Gown by La Femme Evening 23435
    Available in 3 colors

    $478
  • La Femme 24856
    La Femme 24856

    Lace Draped Detail Evening Gown by La Femme Evening 24856
    Available in 2 colors

    $578
  • La Femme 23141
    La Femme 23141

    Applique Detail Evening Gown by La Femme Evening 23141
    Available in 2 colors

    $478
  • La Femme 23286
    La Femme 23286

    Textured Beaded Evening Gown by La Femme Evening 23286
    Available in 3 colors

    $498
  • La Femme 24928
    La Femme 24928

    Off-The-Shoulder Lace Evening Gown by La Femme Evening 24928
    Available in 2 colors

    $598
  • La Femme 23215
    La Femme 23215

    Beaded and Ruched Evening Gown by La Femme Evening 23215
    Available in 3 colors

    $498
  • La Femme 24857
    La Femme 24857
    (1)

    Fine Sparkling Applique Evening Gown by La Femme Evening 24857
    Available in 3 colors

    $538
  • Ashley Lauren 1198
    Ashley Lauren 1198
    (1)

    Sultry off-the-shoulder gown with sheer insets by Ashley Lauren 1198
    Available in 5 colors

    $580
  • MNM Couture 10836
    MNM Couture 10836

    Floral Embellished Evening Gown by MNM Couture 10836
    Available in 2 colors

    $700
  • Janique C1167
    Janique C1167
    (8)

    Strapless Orgami Detail Evening Gown by Janique C1167
    Available in 4 colors

    $438
  • Lara 32634
    Lara 32634
    (7)

    Sheer Flower Detail Evening Gown by Lara 32634
    Available in 2 colors

    $658
  • Lara 33198
    Lara 33198

    Whispery long-sleeved gown with delicate tonal detail by Lara 33198
    Color: Gold

    $798

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