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Formal Gowns

If you have a style icon you have in mind, channel that in one of our formal gowns. An impeccable formal gown draws inspiration from classic styles.

That is where you come in. Add your personal twist to our formal gowns.

Know what kind of event you’re attending and if there is a dress code or not. Think about silhouettes that fit the occasion and start browsing to your heart’s content. Formal events often have a specific dress expectation for their guests, and you want to be the belle of the ball while still maintaining the proper decorum. Be confident in your formal gown and make rounds at the event. Let your beautiful evening gown carry you through the night.

Formal gowns are generally full length. If you would like a less traditional hemline, look for dresses that are hi-low, where the front hem is shorter than the hemline on the back of the dress. Think of trains on dresses to add some drama. Another option is to choose a dress with a traditional floor-length hem that has a sexy high side slit to add a little flair. When shopping, keep in mind that a floor-length hemline distinguishes formal gowns from cocktail dresses or club dresses.

An invitation to a black tie dinner doesn’t necessarily mean you are attending a conservative event. You don’t always have to stick to black, darling.

To spice up your formal look, consider a dress with an interesting neckline. A high, jeweled neckline creates a striking effect and is a great showcase for brilliant earrings or a sophisticated up-do. A deep plunging neckline adds a touch of drama and sexiness to a formal dress. For a traditional, yet exciting, look, choose a sweetheart neckline that accentuates your figure and leaves room for an elegant necklace. Choosing a halter neck creates a breathtaking frame for your radiant face and would be perfect if you’re attending a more conservative event. The neckline of your dress is perhaps the first thing people see, so choose something that reflects the image you want to portray.

Now to color! Choose colors that bring out the glow in your skin and the sparkle in your eyes. If you’re fair-skinned, avoid wearing all white as it may create a washed-out look. However, choosing pastel lavender or soft blue will make your complexion appear delicate and pretty. Yellow tones are usually less flattering on dark-skin, so if you have dark skin you may consider choosing rich colors such as blue, gray, or navy, or even a vibrant, shocking color like dramatic red or pink.

Likewise, carefully consider the fabric and cut of your dress. An A-line dress flatters every figure, but other dress shapes and cuts will allow you to accentuate your best features. Hourglass-shaped dresses draw attention to a perfect figure and, paired with a mermaid-style skirt, can create a stunning ensemble.

  • Tarik Ediz 50042
    Tarik Ediz 50042
    (5)

    Jazzy off-the-shoulder gown with ruffles by Tarik Ediz 50042
    Color: Black

    $438
  • Lara 33212
    Lara 33212

    Strapless Gown with Wispy One Shoulder Overlay by Lara 33212
    Available in 2 colors

    $738
  • Milano Formals E2046
    Milano Formals E2046
    (2)

    Off-the-Shoulder Ruched Evening Gown by Milano Formals E2046
    Available in 2 colors

    $248
  • Lara 32946
    Lara 32946
    (1)

    Tonal Sparkling Evening Gown by Lara 32946
    Color: Blush

    $658
  • Nina Canacci 7369
    Nina Canacci 7369
    (2)

    Halter Seduction Contrasting Evening Dress by Nina Canacci 7369
    Available in 2 colors

    $198
  • Lara 33202
    Lara 33202

    Sleeveless crystal-clad evening gown with plunging neckline by Lara 33202
    Available in 4 colors

    $698
  • Saiid Kobeisy RE3183
    Saiid Kobeisy RE3183

    Rosette print hi-lo ballgown from SK by Saiid Kobeisy RE3183
    Available in 3 colors

    $1,680
  • Sherri Hill 51124
    Sherri Hill 51124

    Magnificent off-shoulder glossy embellished gown from Sherri Hill 51124
    Available in 6 colors

    $550
  • Lara 33281
    Lara 33281

    Breezy sleeveless evening gown with fresh-dressed detail by Lara 33281
    Color: Floral

    $698
  • Saiid Kobeisy RE3171
    Saiid Kobeisy RE3171

    Victorian corset illusion gown from SK by Saiid Kobeisy RE3171
    Available in 3 colors

    $1,410
  • Faviana S8002
    Faviana S8002

    Spicy Off the Shoulder Gown with Circular Flounce Sleeves by Faviana S8002
    Available in 3 colors

    $338
  • Terani 1713M3631
    Terani 1713M3631

    Intricate embroidered gown with draping sleeves from Terani 1713M3631
    Available in 2 colors

    $726
  • Terani 1713M3477
    Terani 1713M3477
    (1)

    Daisy long-sleeve illusion peplum full-length gown from Terani 1713M3477
    Available in 3 colors

    $396
  • Primavera Couture 9713
    Primavera Couture 9713
    (41)

    Divinely designed gown with sheer layering by Primavera Couture 9713
    Available in 7 colors

    $399
  • Shail K 50012
    Shail K 50012

    Enchanting shawl-collar gown with artful appliques by Shail K 50012
    Color: Plum

    $398
  • Lara 33268
    Lara 33268

    Divine sleeveless gown with sheer full-length sheath by Lara 33268
    Color: Blue

    $598
  • Lara 42624
    Lara 42624

    Gossamer sleeveless evening gown with twinkling touches by Lara 42624
    Color: Champagne

    $498
  • Saiid Kobeisy RE3156
    Saiid Kobeisy RE3156

    Maiden sleeveless ruffle gown from SK by Saiid Kobeisy RE3156
    Available in 3 colors

    $1,530
  • Lara 33198
    Lara 33198

    Whispery long-sleeved gown with delicate tonal detail by Lara 33198
    Color: Gold

    $798
  • MNM Couture G0792
    MNM Couture G0792

    Expressive multicolored mermaid gown from MNM Couture G0792
    Available in 2 colors

    $1,340
  • Sherri Hill 50806
    Sherri Hill 50806

    Elegance Embodied Sheath Gown by Sherri Hill 50806
    Available in 3 colors

    $350
  • Terani 1712E3652
    Terani 1712E3652

    Ornamental long-sleeve embroidered belted ballgown from Terani 1712E3652
    Available in 3 colors

    $968
  • Alyce 27104
    Alyce 27104

    Crystallized belted evening gown from JDL by Alyce Paris 27104
    Available in 3 colors

    $378
  • MNM Couture 9621
    MNM Couture 9621
    (33)

    Elegant Fairytale Illusion Evening Gown by MNM Couture 9621
    Available in 3 colors

    $640
  • Milano Formals E2150
    Milano Formals E2150
    (1)

    Shimmering Ruffled Evening Gown by Milano Formals E2150
    Color: Black

    $338
  • Lara 33273
    Lara 33273

    Sleeveless illusion evening gown with gossamer overskirt by Lara 33273
    Color: Silver

    $798
  • MNM Couture K3496
    MNM Couture K3496

    Belle off-shoulder lacy ballgown from MNM Couture K3496
    Available in 3 colors

    $1,600
  • Faviana 8083
    Faviana 8083

    Elegant off-the-shoulder evening gown with tony tucks by Faviana 8083
    Available in 5 colors

    $318
  • Saiid Kobeisy RE3155
    Saiid Kobeisy RE3155

    Magical fluted sparkle gown from SK by Saiid Kobeisy RE3155
    Available in 2 colors

    $1,860
  • Lara 33277
    Lara 33277

    Feminine elbow-sleeved evening gown with filmy flutters by Lara 33277
    Color: Mauve

    $498
  • Alyce 27119
    Alyce 27119

    Romantic ruched ruffle gown from JDL by Alyce Paris 27119
    Available in 4 colors

    $298
  • Sherri Hill 50685
    Sherri Hill 50685

    Princess Shimmer Draped Evening Gown by Sherri Hill 50685
    Available in 2 colors

    $598
  • Nina Canacci 4131
    Nina Canacci 4131
    (1)

    Mermaid Glimmer Embellished Evening Dress by Nina Canacci 4131
    Available in 2 colors

    $398
  • La Femme 23449
    La Femme 23449

    Applique Detail Evening Gown by La Femme Evening 23449
    Color: Pink/Gray

    $598
  • Clarisse 3000
    Clarisse 3000
    (1)

    Lace-layered strapless evening gown with easy elegance by Clarisse 3000
    Available in 4 colors

    $278
  • Beside Couture BC1202
    Beside Couture BC1202

    Dynamic lacy long-sleeve gown from Beside Couture BC1202
    Color: Red

    $1,008
  • Lara 33274
    Lara 33274

    Tantalizing short-sleeved evening gown with textural designs by Lara 33274
    Color: Blush

    $598
  • Lara 33038
    Lara 33038

    Elegant long-sleeved evening gown with illusion effect by Lara 33038
    Color: Nude/Navy

    $598
  • MNM Couture M0012
    MNM Couture M0012

    Long Sleeved Fitted Mermaid Gown by MNM Couture M0012
    Available in 2 colors

    $640
  • Lara 33289
    Lara 33289

    Regal long-sleeved evening gown with embellished bodice by Lara 33289
    Color: Navy

    $538

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