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Formal Gowns

If you have a style icon you have in mind, channel that in one of our formal gowns. An impeccable formal gown draws inspiration from classic styles.

That is where you come in. Add your personal twist to our formal gowns.

Know what kind of event you’re attending and if there is a dress code or not. Think about silhouettes that fit the occasion and start browsing to your heart’s content. Formal events often have a specific dress expectation for their guests, and you want to be the belle of the ball while still maintaining the proper decorum. Be confident in your formal gown and make rounds at the event. Let your beautiful evening gown carry you through the night.

Formal gowns are generally full length. If you would like a less traditional hemline, look for dresses that are hi-low, where the front hem is shorter than the hemline on the back of the dress. Think of trains on dresses to add some drama. Another option is to choose a dress with a traditional floor-length hem that has a sexy high side slit to add a little flair. When shopping, keep in mind that a floor-length hemline distinguishes formal gowns from cocktail dresses or club dresses.

An invitation to a black tie dinner doesn’t necessarily mean you are attending a conservative event. You don’t always have to stick to black, darling.

To spice up your formal look, consider a dress with an interesting neckline. A high, jeweled neckline creates a striking effect and is a great showcase for brilliant earrings or a sophisticated up-do. A deep plunging neckline adds a touch of drama and sexiness to a formal dress. For a traditional, yet exciting, look, choose a sweetheart neckline that accentuates your figure and leaves room for an elegant necklace. Choosing a halter neck creates a breathtaking frame for your radiant face and would be perfect if you’re attending a more conservative event. The neckline of your dress is perhaps the first thing people see, so choose something that reflects the image you want to portray.

Now to color! Choose colors that bring out the glow in your skin and the sparkle in your eyes. If you’re fair-skinned, avoid wearing all white as it may create a washed-out look. However, choosing pastel lavender or soft blue will make your complexion appear delicate and pretty. Yellow tones are usually less flattering on dark-skin, so if you have dark skin you may consider choosing rich colors such as blue, gray, or navy, or even a vibrant, shocking color like dramatic red or pink.

Likewise, carefully consider the fabric and cut of your dress. An A-line dress flatters every figure, but other dress shapes and cuts will allow you to accentuate your best features. Hourglass-shaped dresses draw attention to a perfect figure and, paired with a mermaid-style skirt, can create a stunning ensemble.

  • Terani 1613E0356
    Terani 1613E0356
    (12)

    Glimmering fit-and-flare with illusion bodice by Terani Evening 1613E0356
    Color: Taupe

    $539
  • Mac Duggal 65491L
    Mac Duggal 65491L

    Gorgeously glimmering mermaid gown by Mac Duggal Flash 65491L
    Color: Peacock

    $278
  • Lara 32730
    Lara 32730

    Mesmerizingly ethereal evening gown by Lara 32730
    Color: Blush

    $578
  • Lara 32569
    Lara 32569

    Empire-waist gown with illusion neckline by Lara 32569
    Color: Dark Red

    $398
  • Feriani 26145
    Feriani 26145
    (9)

    Starlit long-sleeved evening gown with gossamer gathers by Feriani 26145
    Available in 4 colors

    $598
  • Shail K 3980
    Shail K 3980
    (1)

    Timeless Star Mermaid Evening Gown by Shail K 3980
    Available in 8 colors

    $438
  • La Femme 21702
    La Femme 21702

    Lace Detail Evening Gown by La Femme Evening 21702
    Available in 3 colors

    $498
  • Janique 7521
    Janique 7521

    Stone-spangled trumpet gown by Janique 7521
    Available in 2 colors

    $878
  • Morrell Maxie 15242
    Morrell Maxie 15242

    Curve-kissing dress with accented illusion neckline by Morrell Maxie 15242
    Available in 2 colors

    $458
  • Tarik Ediz 92378
    Tarik Ediz 92378
    (1)

    Strapless, gossamer-wrapped gown with frothy flute by Tarik Ediz 92378
    Available in 3 colors

    $870   $609
  • Tarik Ediz 92453
    Tarik Ediz 92453
    (1)

    Pearl Delight Fishtail Evening Gown by Tarik Ediz 92453
    Available in 3 colors

    $880   $616
  • Clarisse 2729
    Clarisse 2729

    Cap Sleeve Embellished Evening Gown by Clarisse 2729
    Available in 5 colors

    $398
  • Lara 32629
    Lara 32629

    Empire-waist A-line gown with V neckline by Lara 32629
    Color: Navy

    $498
  • Ivonne D 214D58
    Ivonne D 214D58

    Stunning sleeveless evening gown with flute by Ivonne D 214D58
    Available in 2 colors

    $650
  • Feriani 26217
    Feriani 26217

    Sheer and Sequins Evening Gown by Feriani 26217
    Color: Navy

    $698
  • Feriani 18510
    Feriani 18510

    Sheer and Beaded Evening Gown by Feriani 18510
    Available in 2 colors

    $650
  • Shail K 3987
    Shail K 3987
    (5)

    Fantasy Enchantress Embellished Evening Gown by Shail K 3987
    Available in 3 colors

    $438
  • Clarisse M6205
    Clarisse M6205

    Festive Glimmer Lace Evening Dress by Clarisse M6205
    Available in 3 colors

    $595
  • Shail K 3912
    Shail K 3912
    (5)

    Graceful lacy illusion gown from Shail K 3912
    Available in 6 colors

    $560
  • Faviana S7560
    Faviana S7560
    (3)

    Exciting A-line gown with decorative bodice from Faviana S7560
    Available in 6 colors

    $398
  • La Femme 21915
    La Femme 21915

    Lace and Ruched Evening Gown by La Femme Evening 21915
    Available in 3 colors

    $478
  • Janique C1167
    Janique C1167
    (3)

    Strapless Orgami Detail Evening Gown by Janique C1167
    Available in 3 colors

    $438
  • Cameron Blake 115621
    Cameron Blake 115621

    Festive Striped Ruffle Evening Dress by Cameron Blake 115621
    Available in 2 colors

    $450
  • Terani 1611M0635
    Terani 1611M0635
    (2)

    Floor-length gown with wraparound illusion bodice by Terani Evening 1611M0635
    Available in 2 colors

    $715
  • Tarik Ediz 92671
    Tarik Ediz 92671

    Gleaming Asymmetrical Excellence Evening Gown by Tarik Ediz 92671
    Available in 3 colors

    $1,296
  • Mac Duggal 80466D
    Mac Duggal 80466D
    (2)

    Delicate Lace Evening Gown by Mac Duggal Couture 80466D
    Available in 3 colors

    $698
  • LM Collection AL3086
    LM Collection AL3086
    (8)

    Stellar short-sleeved evening gown with shimmer by LM Collection AL3086
    Available in 10 colors

    $358
  • Eleni Elias M115
    Eleni Elias M115

    Off-the-Shoulder Fine Beading Applique Evening Gown by Eleni Elias M115
    Available in 3 colors

    $429
  • Mon Cheri 115964
    Mon Cheri 115964

    Beaded Applique Evening Gown by Mon Cheri Montage 115964
    Available in 3 colors

    $518
  • La Femme 20464
    La Femme 20464

    Chic one-shoulder dress with inset by La Femme Cocktail 20464
    Available in 3 colors

    $438
  • Blush 11119
    Blush 11119

    Sparkling and Sheer Detail Evening Gown by Blush 11119
    Available in 2 colors

    $499
  • Terani 151M0361
    Terani 151M0361
    (6)

    Long-Sleeved Ornate Beading Evening Gown by Terani 151M0361
    Available in 3 colors

    $657
  • Janique C1456
    Janique C1456

    Glamorous off the shoulder gown with flute by Janique C1456
    Available in 3 colors

    $482
  • Black Label Couture 2203
    Black Label Couture 2203

    Beaded and Velvet Bow Detail Evening Gown by Black Label Couture 2203
    Available in 2 colors

    $564
  • Mac Duggal 80260D
    Mac Duggal 80260D
    (2)

    Sassy Stripes Evening Dress by Mac Duggal Couture 80260D
    Available in 3 colors

    $998
  • Janique W1376
    Janique W1376
    (1)

    Strapless light and shadows gown with appliques by Janique W1376
    Available in 2 colors

    $768
  • Mon Cheri 115968
    Mon Cheri 115968
    (3)

    Quarter Sleeve Lace Detail Evening Gown by Mon Cheri Montage 115968
    Available in 4 colors

    $526
  • La Femme 20448
    La Femme 20448

    Ruched Elegance Wrapped Evening Dress by La Femme 20448
    Available in 4 colors

    $298
  • Decode 18 183465
    Decode 18 183465

    Elegant portrait embellished mermaid from Decode 18 183465
    Color: Dove Gray

    $258
  • Mon Cheri 113925
    Mon Cheri 113925
    (4)

    Long-sleeve gown with scalloped neckline from Mon Cheri Montage 113925
    Available in 2 colors

    $478

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