Jovani 09726 BlackJovani 09726 Black
On sale

Jovani 09726 Jumpsuit

$229.00 USD $735.00 USD
Juliet 261 BurgundyJuliet 261 Burgundy

Juliet 261 Dress

$118.00 USD
Lara 29091 Dusty-PeriwinkleLara 29091 Dusty-Periwinkle

Lara 29091 Dress

$578.00 USD
Jovani 24327 Dress Black-GoldJovani 24327 Dress Black-Gold
On sale

Jovani 24327BG Dress

$510.00 USD $900.00 USD
Primavera Couture 13114 EggplantPrimavera Couture 13114 Charcoal
On sale

Primavera Couture 13114 Dress

$309.00 USD $425.00 USD
Primavera Couture 12125 Nude/SilverPrimavera Couture 12125 Nude/Silver
On sale

Primavera Couture 12125 Dress

$389.00 USD $669.00 USD
Primavera Couture 12117 CoralPrimavera Couture 12117 Coral
On sale

Primavera Couture 12117 Dress

$335.00 USD $669.00 USD
Jovani 36555 BlackJovani 36555 Black
On sale

Jovani 36555 Dress

$323.00 USD $989.00 USD
Jovani 26047 BlackJovani 26047 Black

Jovani 26047 Dress

From $1,870.00 USD
Jovani 23834 WhiteJovani 23834 Rose-Gold

Jovani 23834 Dress

From $620.00 USD
Jovani 23528 Off White/NudeJovani 23528 Off White/Nude

Jovani 23528 Dress

From $1,199.00 USD
Marsoni MV1272 MauveMarsoni MV1272 Black
On sale

Marsoni MV1272 Dress

$431.00 USD $821.00 USD
Marsoni MV1250 Grey-Mauve
On sale

Marsoni MV1250 Dress

$285.00 USD $768.00 USD

Formal Gowns & Classic Dresses

If you have a style icon you have in mind, channel that in one of our formal gowns. An impeccable formal gown draws inspiration from classic styles. Shop our selection of designer formal gowns and dresses below:

Finding the Perfect Formal Gown

When searching for the perfect formal dress for your upcoming event, there are a couple of things you want to keep in mind as you select your gown:

  • Be sure you know exactly what kind of event you’re attending and if there is a dress code or not
  • Think about silhouettes that fit the occasion and start browsing to your heart’s content.

Formal events often have a specific dress expectation for their guests, and you want to be the belle of the ball while still maintaining the proper decorum. Be confident in your formal gown and let your beautiful evening gown carry you through the night.

Formal Gown Guidelines

When it comes to formal gowns, you can generally expect them to be full length. If you’re thinking of having a less traditional hemline, look for dresses that are hi-low, where the front hem is shorter than the hemline on the back of the dress. This helps to give you the look you desire without completing disregarding the attire requirements.

If a floor-length gown seems too traditional for you, consider of looking for a dress with a bit of drama. Consider finding a gown with a gorgeous train. Not only will a train add some flair to the traditional formal gown, but will keep everyone’s eyes on you.

Another option is to choose a dress with sexy, high side slit. Nothing adds drama to a dress like a little bit of leg peeking through. Just keep in mind, that a floor-length hemline is what distinguishes formal gowns from cocktail dresses or club dresses.

An invitation to a black-tie dinner doesn’t necessarily mean you are attending a conservative event. There’s always a way to find an appropriate dress that fits your unique style and personality. With a variety of colors and embellishments, you don’t have to stick to black, darling.

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